Sanam Islam was the Chief Copy Editor for the Spring 2008 issue of the Ryerson Review of Journalism. Letters to a Young Publisher
Dear X, Yes, brand extensions for magazines are all the rage, but...
From: brand_x@gmail.com Subject: Need Advice—Should I Invest in Brand Extensions? Date: January 16, 2008, 9:43:12 AM EST To: brandock.stan.shawn@gmail.com Dear Mr. Shawn, I’m the publisher of an 18-month-old bimonthly business magazine targeting young entrepreneurs. I’ve heard a great deal about your experience with creating successful magazine brands, and I was hoping you could help me. […]
Sex Bazaars, Porn Stars
Taboo subjects are the last things you'd expect to read in a new South Asian lifestyle magazine, but Desi Life is set on smashing stereotypes
Pick up the October–November issue of Desi Life magazine and you’ll see the headline “Boy Wonder” and a smiling 13-year-old, who happens to be a golf champion, lying in a pool of golf balls. But a quick look inside the magazine reveals decidedly more provocative material: the experiences of five gay men in South Asia, […]
