Why aren’t political reporters asking the right questions about polls?

Even after British Columbia’s 2013 election debacle, journalists still miss the mark on public opinion surveys

By Ronan O’Beirne Welcome to the poll on polls. To begin, please press 1 “What is a poll?” David Akin asks in the makeup room at the Sun News Network studio in downtown Toronto. He doesn’t need to think about his answer. “It is a snapshot backward in time.” This photo of public opinion is a […]