Sandra E. Martin

Ethics R Us

Ethics R Us

Covering the media like a wet blanket

As this decade began, the trend watchers in the media predicted that it would bring a return to traditional moral values: the unscrupulous eighties would give way to the ethical nineties. Though I hate to give them credit-why does every 10-year period have to be tied up in a fashionable package and labeled like a […]

 Sandra E. Martin

Horning In

Horning In

The harder the times, the harder it is to keep that old devil advertising out of editorial

Rick Spence thought it was an easy call. The editor of Profit: The Magazine for Canadian Entrepreneurs was preparing a special annual issue on Canada’s 50 fastest-growing companies last year, and had selected the top entrepreneur after sifting through hundreds of entries. He got in touch with the nominee and arranged to have a cover […]